机读格式显示(MARC)

• 000 01075nam2 2200325 4500

• 000 1000008918

• 001 0000165181

• 003 CAL

• 005 20070115160108.0

• 008 950807r19981996cc a 001 0 eng d

• 020 __ |a 7302030715 |c CNY64.00

• 040 __ |a SJT |c XAIT

• 050 _4 |a HF5415.2 |b .M29 1996

• 082 04 |a 658.8/3 |2 20

• 090 __ |a F713.52/4E

• 093 __ |a F713.52 |2 4

• 100 1_ |a Malhotra, Naresh K.

• 245 10 |a Marketing research = |b 市场调研 : an applied orientation / |c Naresh K. Malhotra.

• 246 11 |a 市场调研

• 260 __ |a 北京 : |b 清华大学出版社, |c c1998.

• 300 __ |a xxxiii, 890 p. : |b ill. ; |c 26 cm.

• 500 __ |a Includes indexes.

• 534 __ |p Reprint. Originally published: |c Upper Saddle River, N.J. : Prentice Hall, c1996. |b 2nd ed. |z 0131257331.

• 650 _0 |a Marketing research |x Methodology.

• 650 _0 |a Marketing research.

• 905 __ |a XATU |d F713.52/4E

• 920 __ |a 261060 |z 1

• 950 __ |a 261060 |f F713.52/4

• 991 __022007000005

• 999 __ |t E |A shenxiaoyan |a 20070115 16:00:54 |G shenxiaoyan |g 20070115 10:25:29 |M shenxiaoyan |m 20070115 16:01:1