西安工业大学图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Computer-aided marketing and selling : information asset management / Robert Shaw.

出版发行项:

Oxford : Butterworth-Heinemann, 1991.

ISBN:

0750600705

载体形态项:

vii, 223 p. : ill. ; 24 cm.

丛编说明:

Marketing series

丛编统一题名:

Marketing series (London, England)

个人责任者:

Shaw, Robert.

论题主题:

Data base marketing.

论题主题:

Data base management.

论题主题:

Direct marketing-Data processing.

中图法分类号:

F713.3

一般附注:

Includes index.

豆瓣简介：